Apple has posted two new iPhone ads on its web site. The iPhone ad campaign now has 7 ads in total.

The first is called "Instead" and shows how great it is to have one device instead of an iPod and a mobile phone. The second is called "Amazing" and focuses on the iPhone's impressive feature-set.

The two ads can be seen here:
- Instead [1],
- Amazing [2].

Other iPhone ads previously made available include: "Surprised", "Calamari", "Watered Down", "Never been an iPod", and "How To".

These ads are probably being or will be aired on the U.S. TV networks.

Our take: That will probably help Apple to reach its target of 1 million iPhones sold by the end of this quarter.